Taylor Swift Way auction

The City of Toronto and Rogers have unveiled new ceremonial street signs for Taylor Swift Way, an honorary route connecting Nathan Phillips Square to Rogers Centre for the month of November to celebrate the upcoming Taylor Swift | The Eras Tour shows in Toronto. 

The great news? You can own a piece of this exciting moment in time!

The street signs created by the City in partnership with Rogers will be donated to Daily Bread Food Bank to raise much needed funds through an online auction — live now!

Rogers, presenting sponsor of Taylor Swift l The Eras Tour, is matching funds raised up to $113,000. Bid now for your chance to own a piece of history and claim one of just 22 signs in the world!

A unique set of signs will be released each Monday in November.

We are deeply grateful to the City of Toronto and Rogers for donating these invaluable Taylor Swift Way signs to Daily Bread. At a time when one in 10 Torontonians is making use of food banks, the funds raised through this auction will go towards ensuring that neighbours in need of emergency food support always have a place to turn.

We’re auctioning off 22 ceremonial street signs that will designate an honorary Taylor Swift Way this November from Rogers Centre to Nathan Phillips Square. Here is the list of signs: 

• 1 Taylor Swift Way street sign (1) 
• John Street signs with Taylor Swift Way sign topper (10) 
• Blue Jays Way signs with Taylor Swift Way sign topper (2) 
• Queen Street West signs with Taylor Swift Way sign topper (9) 

Week 1: 

• Auction starts: 8:00am ET on Monday, November 4, 2024 
• Auction ends: 11:45pm ET on Sunday, November 10, 2024 
• Up for auction: 
  • 1 Taylor Swift Way street sign (only one of its kind) 
  • Six (6) John Street signs with Taylor Swift Way sign toppers  

Week 2: 

• Auction starts: 8:00am ET on Monday, November 11, 2024 
• Auction ends: 11:45pm ET on Sunday, November 17, 2024 
• Up for auction: 
  • Four (4) Queen Street West signs with Taylor Swift Way sign toppers  
  • One (1) Blue Jays Way sign with Taylor Swift Way sign topper  

Week 3: 

• Auction starts: 8:00am ET on Monday, November 18, 2024 
• Auction ends: 11:45pm ET on Sunday, November 24, 2024 
• Up for auction: 
  • Four (4) John Street signs with Taylor Swift Way sign toppers
  • One (1) Blue Jays Way sign with Taylor Swift Way sign topper 

Week 4: 

• Auction starts: 8:00am ET on Monday, November 25, 2024
• Auction ends: 11:45pm ET on Sunday, December 1, 2024 
• Up for auction: 
  • Five (5) Queen Street West signs with Taylor Swift Way sign toppers 

Height: 16 inches
Width: 30 inches
Depth: 0.25 inches

Yes, you’ll receive an automatic email notification if you’re outbid.

Auction winners will be automatically notified by email once the auction closes. The email will be sent from the auction platform, 32auctions.com.

If you are the highest bidder, you can pick up your sign at Daily Bread Food Bank (191 New Toronto St, Toronto ON M8V 2E7) free of charge or have Daily Bread ship your sign directly to you, at your own expense.