Taylor Swift Way auction now live!

Toronto, are you ready for it?

The City of Toronto and Rogers have unveiled new ceremonial street signs for Taylor Swift Way, an honorary route connecting Nathan Phillips Square to Rogers Centre for the month of November to celebrate the upcoming Taylor Swift | The Eras Tour shows in Toronto. 

The great news? You can own a piece of this exciting moment in time!

The street signs created by the City in partnership with Rogers will be donated to Daily Bread Food Bank to raise much needed funds through an online auction — live now!

Rogers, presenting sponsor of Taylor Swift l The Eras Tour, is matching funds raised up to $113,000. Bid now for your chance to own a piece of history and claim one of just 22 signs in the world!

A unique set of signs will be released each Monday in November:

• November 4-10:
  • 1 Taylor Swift Way street sign (1) 
  • John Street signs with Taylor Swift Way sign toppers (6)
• November 11-17
  • Blue Jays Way sign with Taylor Swift Way sign topper (1)
  • Queen Street West signs with Taylor Swift Way sign toppers (4)
• November 18-24
  • Blue Jays Way sign with Taylor Swift Way sign topper (1)
  • John Street signs with Taylor Swift Way sign toppers (4) 
• November 25 – December 1:
  • Queen Street West signs with Taylor Swift Way sign toppers (5) 

We are deeply grateful to the City of Toronto and Rogers for donating these invaluable Taylor Swift Way signs to Daily Bread. At a time when one in 10 Torontonians is making use of food banks, the funds raised through this auction will go towards ensuring that neighbours in need of emergency food support always have a place to turn.

Go to this week’s auction now or check out this page to learn more.